We don’t just produce super-sharp, award-winning brand content. We can also train your executives and employees to do the same.
Every word your staff produce affects how customers, clients and others experience your brand. We show them how to write clearly and in the right brand tone of voice.
We mostly train marketing and sales teams, but we can work with every team in your organisation, from the senior executives to the customer-facing staff.
The course trainer is an award-winning journalist and broadcaster with eight years’ experience in brand transformation projects and training.
We develop bespoke courses for each client, depending on their needs. Past courses have included:
- Writing for business: Think like a journalist
- Writing on brand
- Writing to sell
- Writing for publication (for solicitors, accountants and other professionals)
- Plain English for solicitors
- Business communications
- Writing for marketing teams
Customised for your needs
We don’t just deliver the same old training every time. Before each training session, we carry out a training needs analysis. We also assess writing samples from your brand’s websites, social media, marketing materials, internal communications and so on.
By doing this groundwork, we ensure your bespoke training session is focused and effective. Exercises are based on your samples so participants can solve the problems they encounter in their every day work. Our training delivers the results you need, where you need them.