+ 353 87 207 0495 - TWITTER - LINKEDIN

What’s brand journalism and can it work for your company?

Forbes magazine’s Jayson DeMers was watching a news drama recently and it make him think of the new ways that brands are marketed. Maybe you actually need a journalist on the marketing team? “After watching The Newsroom recently, I’m getting more excited about journalism. The idealism, the commitment to finding and telling a story, the adventures in getting the word out – the show probably portrays life as a good deal more … Read More →

What’s the language of your brand?

What's the Language of your Brand?

Creating a unified ‘tone of voice’ across all channels of communication that speaks your target audience’s language is a way of making yourself heard above the market chatter. Read More →

4 ways to find your brand’s voice

4 Ways to find your Brand's Voice

Ready to start marketing your new company, product, or brand? Great! But before you create your blog, draft content for your brand-spanking-new website, or tweet your first tweet, you’re going to need to define your “brand voice.” Read More →